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Ecommerce industry trends, ramblings, and latest news.

3 Ways to Drive Revenue Growth with Your e-commerce Platform

If your Direct Selling business is struggling to capture revenue growth in your e-commerce channel, here are three proven ways to increase revenue....

How to Respond Quickly to the Changing Digital Commerce Landscape

Grow intelligently with a next-generation platform and Implement in record time with a tested methodology. Moving to the latest Magento Commerce...

Magento 1 to Magento 2 - Process Flow Infographic

At MW2; we have spent our careers continuously analyzing and improving our processes to ultimately give our clients the best possible outcome...

MW2 Consulting Receives Great Client Feedback!

The team at MW2 Consulting prides itself on being a certified Magento partner business teams can trust. We know e-commerce platforms can be difficult...

Direct Selling Association (DSA) - MW2 Now an Official Supplier

MW2 Consulting is now an official supplier of the Direct Selling Association (DSA). They have been active participants in events with the DSA through...

Top 5 Magento 2.3 Migration Tips from Senior Developers

There are many tips and tricks from the past 3 years from the Magento Community when dealing with a Magento 2 Migration. Now we are entering the 4...

Direct Selling - Top 3 Social Selling Tips

When it comes to Direct Selling models; the traditional methods of parties, catalogs or commission-driven selling via websites will always be tried...

360 View of MW2 Direct™ - A Solution for MLM and Direct Selling Organizations

There are many types of MLM (multi-level marketing) and Direct Selling Organizations. They sell all types of goods and services like candles, jewelry...

3 Admin Roles You Need To Properly Secure Your Magento Store

One of the most overlooked pieces in launching a new store is securing the proper access to your Magento Admin panel. Magento Commerce provides roles...

Magento Vs. WooCommerce - Which One To Pick?

We are sure that you’re already aware of how fast the world of eCommerce evolves. In addition, we are also sure you understand the importance of...

Magento 1.0 End of Life: What Does This Mean?

Numerous versions of Magento 1 and Magento 2 have been coexisting since 2015 when the latest major version of Magento was publicly released. However...

Magento 2.3 Features - What We're Most Excited About!

While many online stores are still debating when they should be getting ready to migrate from Magento 1 to Magento 2, the popular eCommerce platform...

How Easily 3rd Party Extensions Integrate with Magento

One of the critical factors when choosing an e-commerce platform is the number of compatible extensions. This is because no matter how robust a...

Reasons for Upgrading Magento 1 to Magento 2

Magento 2 has been around for four years now. In that time, it has proven a reliable piece of software, and it has helped thousands of merchants to...

Top 4 Features of MW2's MLM Framework for Magento Commerce

Over time, a successful online business will grow. As the business grows its ecommerce platform needs to evolve along with it. What previously worked...

How to Select the Right Magento Partner

During the last decade, we have witnessed an exponential growth of the entire e-commerce industry. Consequently, platforms that back up e-commerce...

Ecommerce Strategy 101: A High-Level Guide to Scaling Your Online Busines

When choosing an ecommerce platform, one of the most significant factors should be scalability. Often overlooked by prospective online store owners,...

How Does Adobe Buying Magento Affect Your E-commerce Store?

The entire ecommerce industry was caught by surprise when the news of Adobe’s plans to acquire Magento surfaced on the Web. Initially revealed in a...

Tips to Prepare for the Magento 2 Developer Certification Exam

It was only a couple months back in March of this year (2018) that the new Magento 2 exam became available. This exam allows passers to showcase...

Is Magento Business Intelligence Worth Your Money?

In the world of advanced technology, ‘business intelligence' is an often-mentioned term. At its core, this term applies to the comprehensive analysis...

Top 5 Magento Social Extensions to Use in 2018

You’ve probably heard that Magento 2 has set a very high bar when it comes to e-commerce platforms. This applies to just about anything related to...

Top Magento E-Commerce Trends for 2018

The online sales market is on the rise. Just this year, analysts predicted an 8-10% growth in e-commerce sales. It is expected that the e-commerce...

Magento and Multi-Level Marketing (MLM) - A Perfect Match

If we are going to gain a clear understanding of the importance of powerful, scalable e-commerce software for Multi-Level Marketing (MLM)/Direct...

Magento Enterprise vs Shopify Plus

When building an e-commerce website, almost any e-commerce platform can be a powerful ally. These days, small online stores aren’t a challenge...

Magento Scalability: How Magento 2 Helps You Grow

One of the critical factors when choosing an ecommerce platform is scalability. However, numerous online store owners often overlook this aspect....

Expanded Features with Magento Commerce 2.2

With the latest Magento release, Magento Commerce 2.2 has pushed the boundaries of traditional commerce platforms. Now offered as an all-in-one cloud...

10 of the Most Common Magento SEO Issues (and How to Fix Them)

Search Engine Optimization is of vital importance for any website owner. After all, months of hard work on building your website will go to waste if...

How to Perform a Magento SEO Audit

Magento is often regarded as a highly challenging platform. However, this is the most powerful platform for any ecommerce website. What this means is...

13 Most Common Magento Interview Questions & Answers

If you are looking for a position as a Magento developer, then there is a good chance that your interviewer is going to ask you a series of questions...

Magento Migration: 11 Tips for Migrating to Magento Successfully

Considering the fact that global ecommerce sales are projected to be over $4 trillion by the year 2020, it is important for businesses to optimize...

Get Your Magento Site Ready for Google’s New HTTP Warning

Google will be changing the way it displays and informs users about unsecured pages on websites this October 2017. Do you know if your Magento site...

The Ultimate Guide to Magento SEO

With Magento being widely known as the most challenging platform in terms of SEO, it's safe to say that one has their hands full when tackling a...

MW2 Announces Partnership with Yotpo

MW2 Commerce has partnered with Yotpo to provide their customers with one of the most successful review engines in the ecommerce world. Reviews are...

Magento 2 – Next Level Business

Any business owner knows that running the Ecommerce side of the business can pose some of the biggest challenges to your business operating in today’...

3 Mistakes In Migrating Platforms and How to Avoid Them

The decision for migrating platforms to a new e-commerce platform is not a slam-dunk decision, even if the new platform is known to be a faster,...

Tips for Successful Projects

The project manager’s most particular key task is to bring a project to completion, relatively on time and within budget as close as possible. There...

MW2 Magento Extensions

Most Magento store admins are most likely aware that the out of the box setup doesn’t suit 100 percent of your functionality. And it shouldn’t meet...

Magento Editions – Choosing the Right One

Lately, we are fielding many requests for information around Magento Editions around what’s right for my website, Magento 2 Community or Magento 2...

Simple Ways for Increasing Traffic

Increasing traffic with SEO is an excellent way to spread the word of your website and generate new or unique traffic to your service. Unfortunately...

Stop Ignoring the Magento Commerce Platform

If you’re familiar with Magento ecommerce’s seemingly endless capabilities, it’s about time you’ve become acquainted with Magento 2. If you are not,...

SEO – It’s Not Just For Blogs

SEO is just the thing for success in ecommerce. If you’re the type of person who thinks that SEO is only for blog posts and listicle articles, thing...

Ineffective Landing Pages You Should Eliminate Now

They say that you can only make one first impression, so you’d better make it a good one especially when it comes to your landing pages. For many ...

Perform Your Own Local SEO Audit

One of the natural challenges of SEO (search engine optimization) is just how volatile it really is. The world of search engines are changing all the...

Customer Reviews are Important

The online marketplace is oftentimes a double-edged sword in regards to honest reviews for a products/service. However, businesses can still take...

Website redesign without the risk

For many people, your website will be the first point of contact that they have with your business. It’s said that you can only make one first...

Increase Security and Trust on Your Website

How security greatly enhances user confidence on your site When it comes to earning trust and converting traffic on your site, one must integrate...

Google Analytics & Measuring Effectiveness

Why should Google Analytics be your best friend when finding out the effectiveness of your site? With the many excellent features that Google...

SEO - Why is Long Tail Becoming Important Again

Big items draw the customers into the store, they then find other items they need and want while shopping for the big name items. When applying this...

Top Ecommerce Site Design Trends

Website designs for ecommerce sites are starting to look the same in terms of patterns, layouts, and ways to gain new subscribers. This is often due...

Ways to Encourage Customers for Repeat Sales

A major contributor for returning visitors is purchase readiness. It often occurs when first time shoppers are comparison-shopping for a product and...

Why You Should Care About Load Testing Your Website

Customers and visitors to a website expect a smooth and speedy user experience, and businesses that fail to deliver that are left at a competitive...

5 Tips to Make Your Customers Feel Special

There’s no business in this world that can survive without customers. No matter the distance between them and an organization, the customers’ support...

What is all the fuss about Magento CE vs. EE?

Over the years MW2 has had many discussions with its Magento Customers – of which many are on Community or Enterprise platforms. With the final...

Software Development Outsourcing

Information Technology is an ongoing growth enabler and to keep up with the raising demand companies realize to focus on their core business and to...

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